Selling Or Merging Your Craft Brewery
The decision to sell your company is a deeply emotional experience, often filled with anxiety and uncertainty. We have been through it multiple times, whether with our own businesses or those of our clients. We work with our clients throughout the process, from initial consideration through to closing, to achieve the best possible outcome. We are not investment bankers by background; we are beer entrepreneurs with a lot of experience in selling beer companies and achieving positive results.
Meeting Challenges and Opportunities
Problems happen. We help solve them. When opportunities come up, we help make them a reality. Brewers Advisors has specific expertise in the following areas:
– High stakes decision making
– Branding and marketing guidance
– Analyzing sales data to improve business and for chain presentations
– Assessing financial condition and finding solutions
– Pricing analysis and margin improvement
For brewers who are just getting started in the US or for brands that are already in the market but need to accelerate growth, we can help you understand how your distributors operate and get the most attention and focus from them.
We identify the right distributors, help set up the network and negotiate pricing and distributor agreements. We then develop local marketing plans and budgets with the distributors.
We provide assistance in getting you out of a non-performing distributor without litigation. We negotiate an amicable transfer of brand distribution rights where possible.
If a good distributor is under-performing, we have remedies. Our company provides professional business planning and ongoing management to get sales and distribution back on track.
Mentoring Talented People
We provide professional guidance and training to your valued employees. Using one-on-one training, we’re able to increase the effectiveness and production of high potential employees.